We can support you in developing and delivering a seamless, cross-channel customer experience aligned to your business goals. We specialise in developing strategic plans that go beyond what is happening this week. By putting your customers at the forefront of our work we can ensure your marketing is future ready and delivers.
We have experience of website planning across devices and across marketing channels. We know how important developing for the long term is while continuing to deliver in the short term. We can develop trading plans that ensure that the day to day marketing of your business is effective as well as take a step back to listen to what your customers are telling you about where the long term focus for your business should be.
Digital Marketing Services Include:
- Digital Marketing Strategy
- Customer Engagement and Rentention Strategies
- Trade and campaign planning
- Cross device customer experience
- A/B & multivariate testing
- General marketing planning (including resource planning)
The trouble with acquisition It’s no secret, acquiring customers can be quite expensive and determining the actual return on investment for each activity is fraught with complications and questions: What is the lifetime value of the customer? What overlap is there with other marketing channels? Could you acquire that customer at a lower cost, or even for free, if you Read the full article…